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Patents and Copyrights: Everything You Need to Know
Is it worth the time and expense for IP protection? Here are the basics on patents and copyrights every small business owner should know.
Small Business Email Marketing -- Part Two: Leveraging Your Email Lists
Small businesses can increase customer acquisition and retention via email marketing campaigns. In Part 2 of this series, learn how to leverage your lists.
Your Employees are Your Best Advocates
When product knowledge becomes product advocacy, your employees help customers experience more than just a sales pitch.
Freight Forwarding and Your Small Business Exports
Have you just made your first international sale and wonder how you should go about shipping your goods overseas?
5 Ways to Maximize Your Marketing
Despite their small size, micro-businesses have moved into the digital marketing age. Here are five tips on how to maximize your marketing.
7 Ways to Grow Your Real Estate Business
Real estate is a crowded market. Keep these tips in mind as you take your real estate business to the next level.
Improve Your Online Presence for Your Home Business
If you want your business to thrive and grow in this digital era, you need to have a strong online presence, especially if you work from home.
How Are You Talking to Your Customers? Steps to Creating your Company Guide on Voice and Tone
“Voice” and “Tone” are important reflections of your brand. Use this template to create a guide for your content.
The 7 Secrets to Stop Wasting Thousands on Poorly Run Meetings
A poorly run meeting can weaken company morale and cost you thousands of dollars in lost wages and productivity. Here are 7 secrets to running effective meetings.
The State of Women Entrepreneurs
How are women entrepreneurs around the world doing these days? See the results from the Global Entrepreneurship Monitor (GEM) 2016-17 Women’s Report.
5 Ways to Increase Sales with Text Messages
One simple yet effective ways to increase sales is with text messaging. So how does text messaging help your business turn more viewers into leads?